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We're back from AWS re:Invent 2023, and let us tell you, it was an exhilarating journey of five days packed with great learnings, insights, connections, and collaboration. Yes, we are a bit tired (in the best way possible) but still buzzing with excitement because of the experiences that we had.

AWS re:Invent, the world's largest conference hosted by Amazon Web Services, is a highlight of the year for the global cloud community. Held from Nov 27th - Dec 1, 2023, in Los Angeles, with over 50,000 attendees, this year's event was nothing short of spectacular, exceeding expectations and CloudKeeper, was proud to be part of it as a gold sponsor.

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The keynote announcements, innovation talks, product launches, breakout sessions, workshops, and much more, left the audiences eager to explore the possibilities, and that echoed through the halls. But beyond the technical knowledge, the event offered a unique opportunity to connect with fellow enthusiasts, industry leaders, and potential partners. The energy was infectious, creating an atmosphere of collaboration and innovation.

CloudKeeper at AWS re:Invent

On the morning of November 27th, we (a team of 18) were pumped up, and eager to dive into the new experiences the event had in store. Over the next five days, our booth became a hub of activity, hosting more than 1000+ curious minds. We had meaningful conversations about Cloud and FinOps, addressing specific challenges in cloud cost management and showcasing our AWS cloud cost optimization and FinOps solutions.

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The CloudKeeper team connected with leading analysts, industry veterans, and FinOps experts, discussing the evolving cloud landscape, cost optimization challenges, best practices, and the crucial role of FinOps in driving business value.

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Lightning Theatre Session by Aman Aggarwal

Our Business Head, Aman Aggarwal, delivered an exciting lightning theater session on "Considerations for using an AWS Enterprise Discount Program," unraveling the A to Z of enterprise cloud savings with AWS EDP on Day 2 of the event.

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In this session, Aman explained the advantages and disadvantages of an AWS EDP, determining your ideal annual commitment amount and span, how to maximize the benefits of an EDP while retaining flexibility, and using CloudKeeper EDP+ for extended gains and flexibility.
Our session will be available on-demand soon, so stay tuned for insights and takeaways!

Relive AWS re:Invent 2023 in a flash! Watch our quick recap video now for the key moments that made the event truly special.

The key takeaways from the event

In addition to our own activities, we were thrilled to witness the exciting announcements made by AWS at re:Invent 2023. 

Here are some major key takeaways and highlights from the event: 

  • At AWS re:Invent 2023, Generative AI took center stage. The keynote by Adam Selipsky, Amazon Web Services - CEO, provided insights into advancements in data, infrastructure, artificial intelligence, and machine learning, showcasing their role in accelerating the achievement of AWS customers. He went on to describe how AWS is investing in the Generative AI Stack. We got to know an amazing fact that over 80% of Unicorns run on AWS.
  • The most interesting highlight of the event was the launch of Amazon Q, a groundbreaking generative AI-powered assistant tailored specifically for work environments.
  • Further on in the announcements, Adam unveiled the Amazon S3 Express One Zone, a new Amazon S3 storage class with high-performance and low-latency capabilities. This storage class delivers single-digit millisecond latency, 10x faster data access, and 50% lower request costs compared to S3 Standard.
  • Project Kuiper, Amazon's ambitious initiative to provide global internet access, received further attention during the keynote. 
  • Dr. Swami Sivasubramanian, Vice President of Data and AI at AWS, delivered a captivating keynote at AWS re:Invent 2023, exploring the dynamic relationship between humans, data, and AI. He highlighted how companies can leverage their data to build differentiated generative AI applications.He also launched the New Amazon Titan Image Generator, an innovative platform allowing users to generate and customize high-quality, realistic images simply by using natural language prompts.
  • Dr. Werner Vogels, CTO of Amazon and VP of Amazon delivered a compelling keynote at AWS re:Invent 2023, introducing the "Frugal Architect" approach, outlining seven key principles to guide organizations in building cost-effective, sustainable, and modern AWS architectures.When discussing the impact of AI on technologist jobs, he stressed that humans play a crucial role in making final decisions. Vogels advocated for continual learning as the only way for technologists to keep up with the rapidly evolving tech landscape.

Of course, no conference is complete without some fun and relaxation and AWS re:Invent didn't disappoint, with multiple parties, games, after-hours events, and great food to keep the energy high. We danced the night away, celebrated successes, and forged lasting connections – all the while surrounded by the AWSome community of AWS re:Invent.

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As we return from this enriching experience, we carry with us renewed energy to continue setting benchmarks in the cloud cost optimization space and empowering businesses to excel in their FinOps journey. 

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A Heartfelt Thank You

We extend our heartfelt gratitude to everyone who crossed paths with us, shared insights, and joined in the vibrant discussions. A special note of gratitude to those who visited our booth. Your presence and engagement made our experience all the more meaningful. Thank you for being a crucial part of our re:Invent story!

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And if you missed visiting our booth, worry not! You can still connect with us right here. We're always ready to chat and share insights on how we can accelerate your AWS cost optimization journey.

Stay tuned as we unpack more insights and takeaways from our re:Invent adventure.

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