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5From beginning as a business unit and AWS consulting partner under our then-parent company, TO THE NEW, in 2009, to emerging as an industry leader in cloud cost optimization, CloudKeeper has come a long way. What started as an AWS-focused reseller arm soon began evolving into something much larger.
We’re now a 350+ strong team and have already achieved $220M in annualized revenue with 50% Year-over-Year Growth.
2025 has been one of the most exciting chapters in our story, marked by heavy Gen AI investments, expansion into new geography, major product innovations & advancements, all while strengthening our team. This blog gives you a wrap-up of our year and our game plan for the next year.
Redefining Innovation with Two Industry-First Product Launches
2025 was a landmark year for CloudKeeper as we introduced two first-of-their-kind product innovations, redefining how enterprises approach cloud cost optimization and FinOps at scale.
The Industry’s First Fully Automated AWS Usage Optimization Platform
Within the very first month of the year, we kicked off with the launch of CloudKeeper Tuner - an intelligent AWS usage optimization platform designed to act as a real-time assistant for DevOps and engineering teams.
Delivering 150+ actionable recommendations across 50+ AWS services, Tuner offers the widest coverage in the industry, optimizing nearly 90% of an organization’s AWS bill. It’s the only platform teams need to continuously optimize usage at scale. We are very soon going live with Tuner for GCP.
The Industry’s First All-in-One FinOps Platform Suite
CloudKeeper introduced the all-in-one Platform Suite, a powerful blend of best-in-class automated FinOps platforms, bringing the three key pillars of cloud management - rate optimization, usage optimization &, and cloud cost visibility & governance under one roof.
Going beyond traditional FinOps tools, it also provides powerful value-adds like GenAI-powered assistance, expert architecture reviews, and 24×7 cloud support, making it the most comprehensive, end-to-end FinOps platform for modern cloud enterprises.
Together, these launches marked a decisive shift from fragmented tools to intelligent, outcome-driven cloud financial management, reinforcing CloudKeeper’s position at the forefront of FinOps innovation.
Strengthening Generative AI Capabilities with LensGPT & GenAI Launchpad
We launched the Generative AI Launchpad to remove the biggest roadblocks in AI adoption—complexity, uncertainty, and talent gaps that keep teams stuck in pilots. With proven architectures, expert guidance, and reusable assets, teams can now move from idea to proof of concept up to 10× faster.
This year, we have put a strong focus on deepening our GenAI capabilities with a simple idea in mind - make cloud cost intelligence as easy as having a conversation.
With LenGPT, our Agentic AI FinOps Platform, we are transforming how organizations approach FinOps. They can ask real questions about their cloud spend, explore optimization strategies, and get instant, contextual guidance—all in real time, through natural conversations. It's as simple as having a conversation with a FinOps expert.
It was a fundamental shift in how teams interact with cloud financial data—bringing clarity, speed, and intelligence right to where decisions are made.
We also launched our internal AI Center of Excellence backed by a 20-member full-stack team. The team is focused on applied research - turning AI innovations into real-world use cases that are practical, scalable, and easy for teams to adopt.
Our Growing Dream Team
CloudKeeper is now 350+ strong - and counting! 2025 marked a year of strategic talent expansion. Alongside welcoming high-energy graduates, we strengthened our team with experienced professionals across engineering, product, and go-to-market roles- adding depth, direction, and momentum to our innovation roadmap.
A key highlight was the addition of visionary leaders who will shape CloudKeeper’s next phase of growth:
Together, this leadership expansion reinforces our focus on scaling globally, building a strong product platform, and creating long-term value for customers and teams alike.
North America Momentum
We expanded CloudKeeper’s presence in North America, which has been a game-changer for the region. With a local footprint, the team can engage more closely with customers, deliver tailored solutions, and support businesses in adopting scalable, sustainable cloud practices.
Led by Naman Jain, Chief Growth & Marketing Officer, who was instrumental in building CloudKeeper's sales team from the ground up, alongside Ryan Freilino, Chief Revenue Officer - North America, the region is now driving strong results and new opportunities.
Currently, we are serving 150+ North American customers (35% of global customer base) across tech, retail, healthcare, and financial services, contributing to 42% worldwide revenue share.
Deepening GCP Capabilities; Elevating Multi-Cloud Management
In 2025, we strengthened our Google Cloud (GCP) capabilities, ensuring CloudKeeper delivers a comprehensive solution that helps enterprises manage, optimize, and scale their GCP environments without added complexity.
We launched CloudKeeper Lens for GCP, giving teams clear visibility into their GCP spend and usage. CloudKeeper Tuner for GCP is coming very soon, bringing automated usage optimization to GCP workloads.
With these capabilities in place, CloudKeeper is fully equipped to support enterprises across every stage of their GCP journey, spanning:
- Cloud cost visibility
- Cost optimization
- Architecture reviews
- 24/7 cloud support
- GCP migration/modernization
and much more…!
This makes us one of the strongest multi-cloud management & FinOps partners.
Awards & Industry Recognitions
- Great Place to Work™ Certification: Earned the prestigious certification, highlighting CloudKeeper’s commitment to a thriving workplace.
- IDC MarketScape: Recognized as a Major Player in the Worldwide FinOps Cloud Cost Optimization Multicloud 2025 Vendor Assessment.
- G2 Cloud Cost Management Leader: Consistently named a leader across all seasonal reports.
- Customer Satisfaction: Achieved a 100% G2 satisfaction score, reflecting strong customer trust and impact.
- Everest Group PEAK Matrix® 2025: Named a Major Contender in FinOps Cost Management Products.
- AWS Recognition: Recognized by AWS for driving the highest-value new launches in 2025.
- Competency: Officially achieved the Amazon ECS Service Delivery competency.
We’re ending the year on one of our happiest notes yet - ranked #1 in the G2 Winter Cloud Cost Management Report across 60+ tools, a testament to our team, innovation, and customer impact.
CloudKeeper’s Flagship Research Report & Cloud Fitness Challenge
We released our first flagship Research Report - What’s New in Cloud Cost Optimization in 2025? for Engineering & FinOps Leader, which delivered deep insights into cloud cost optimization trends of 2025. Built on data from 500+ organizations, combined with perspectives from leading FinOps experts, the report outlined the next era of cloud financial governance.
The findings from research highlighted that 97% of teams miss critical savings & we've found six-figure gaps in "fully optimized" companies. That insight led to the launch of the first-ever 30-Day Cloud Fitness Challenge to uncover blind spots, even in “fully optimized” environments.
To Sum Up
2025 was a year of strategic expansion - We entered new markets, strengthened multi-cloud capabilities, grew our leadership team significantly, and continued to innovate across our product suite.
2026 is shaping up to be just as exciting for the cloud ecosystem. CloudKeeper will continue leading the way in cloud management while helping customers operate efficiently and sustainably.
Here’s to good times ahead - for our customers and for CloudKeeper.
